Below are a number of books on Behavioral Finance or related subjects. It is not an exhaustive list, but we try to keep it reasonably current. We have grouped them as either Popular, Academic, Public Policy, Randomness, Psychology, or History as a general categorization and listed them alphabetically by author within each group. The links will take you to their respective pages on for further details, reviews, or to purchase.

Popular books
 (These are considered to be appropriate for the mainstream audience and for those exploring behavioral finance.)
Altman, Morris Behavioral Economics For Dummies John Wiley & Sons, 2012 (Canada)
Angner, Erik A Course in Behavioral Economics Palgrave MacMillan, 2012 (UK)
Ariely, Daniel Predictably Irrational: the Hidden Forces that Shape our Decisions HarperCollins, 2008
Belsky, Gary and Gilovich, Thomas Why Smart People Make Big Money Mistakes and How to Correct Them: Lessons from the Life-Changing Science of Behavioral Economics
Simon & Schuster Paperbacks, 1999
Brafman, Ori and Brafman, Rom Sway: The Irresistible Pull of Irrational Behavior Doubleday, 2008
Burnham, Terry
Mean Markets and Lizard Brains: How to Profit from the New Science of Irrationality John Wiley & Sons, Inc., 2005
Cowen, Tyler
Discover Your Inner Economist The Penguin Group, 2007
Elster, Jon Ulysses and the Sirens: Studies in Rationality and Irrationality Cambridge University Press, 1985
Forbes, William Behavioural Finance John Wiley & Sons, Ltd., 2009 (UK)
Frey, Bruno S. and Stutzer, Alois (editors) Economics and Psychology: A Promising New Cross-Disciplinary Field The MIT Press, 2007
Haugen, Robert A. The New Finance: The Case Against Efficient Markets
Prentice-Hall, Inc., 1995
Kahneman, Daniel
Thinking, Fast and Slow Farrar, Straus and Giroux, 2011
Lehman, Richard Far From Random: Using Investor Behavior and Trend Analysis to Forecast Market Movement Bloomberg Press, 2009
Lo, Andrew W. and MacKinlay, A. Craig. A Non-Random Walk Down Wall Street Princeton University Press, 1999
Malkiel, Burton G. A Random Walk Down Wall Street, Tenth Edition W.W. Norton & Company, Inc., 2012
Mauboussin, Michael J. Think Twice: Harnessing the Power of Counterintuition Harvard Business School Press, 2009
Mauboussin, Michael J.
More Than You Know: Finding Financial Wisdom in Unconventional Places Columbia University Press, 2008
Montier, James Behavioural Finance: Insights into Irrational Minds and Markets John Wiley & Sons, Ltd., 2002 (UK)
Montier, James The Little Book of Behavioral Investing: How not to be your own worst enemy John Wiley & Sons, 2010
Montier, James Value Investing: Tools and Techniques for Intelligent Investment John Wiley & Sons, Ltd., 2009 (UK)
Nofsinger, John R. The Psychology of Investing, 5th Ed. Prentice Hall, 2013
Peterson, Richard L. Inside the Investor’s Brain: The Power of Mind Over Money John Wiley & Sons, Inc., 2007
Pompian, Michael M. Behavioral Finance and Wealth Management: How to Build Optimal Portfolios That Account for Investor Biases John Wiley & Sons, Inc., 2006
Poundstone, William Priceless: The Myth of Fair Value (and How to Take Advantage of It) Hill and Wang, 2010
Richards, Carl 
The Behavior Gap: Simple Ways to Stop Doing Dumb Things With Money Penguin Group, 2012
Shiller, Robert J. Irrational Exuberance Princeton University Press, 2005
Singal, Vijay Beyond the Random Walk: A Guide to Stock Market Anomalies and Low-Risk Investing Oxford University Press, 2004
Statman, Meir What Investors Really Want: Know What Drives Investor Behavior and Make Smarter Financial Decisions
McGraw-Hill, 2010
Thaler, Richard H. The Winner’s Curse: Paradoxes and Anomalies of Economic Life Princeton University Press, 1992
Watts, Duncan J. Everything Is Obvious: Once You Know the Answer Crown Publishing, 2011
Zweig, Jason Your Money & Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich Simon & Schuster, 2007

Academic books
(We find these books to be excellent works, but a bit heavier reading and geared more toward the academic audience.)
Camerer, Colin F.; Loewenstein, George; Rabin, Matthew (editors) Advances in Behavioral Economics Princeton University Press, 2004
Diamond, Peter and Vartiainen, Hannu  (editors) Behavioral Economics and its Applications Princeton University Press; first edition, 2007
Gintis, Herbert The Bounds of Reason: Game Theory and the Unification of the Behavioral Sciences Princeton University Press, 2009
Gintis,Herbert; Bowles, Samuel; Boyd, Robert; Fehr, Ernst  (Editors) Moral Sentiments and Material Interests: the Foundations of Cooperation in Economic Life
The MIT Press, 2005
Guala, Francesco The Methodology of Experimental Economics Cambridge University Press, 2005
Kagel, John H. and Roth,  Alvin E. (editors)
The Handbook of Experimental Economics Princeton University Press, 1997
Kahneman, Daniel and Tversky, Amos, editors Choices, Values, and Frames Cambridge University Press, 2000
Kahneman, Daniel; Slovic, Paul; Tversky, Amos  (editors) Judgement Under Uncertainty: Heuristics and Biases Cambridge University Press, 1982
Luce, R. Duncan Utility of Gains and Losses: Measurement-Theoretical and Experimental Approaches
Lawrence Erlbaum Associates, Inc., 2000
Shefrin, Hirsch
Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing Oxford University Press, 2002
Shleifer, Andrei
Inefficient Markets: An Introduction to Behavioral Finance Oxford University Press, 2000
Thaler, Richard H., editor
Advances in Behavioral Finance vol. I Russell Sage Foundation, 1993
Thaler, Richard H., editor
Advances in Behavioral Finance, Vol. II Princeton University Press, 2005
Wakker, Peter P. Prospect Theory: For Risk and Ambiguity Cambridge University Press, 2010
Wilkinson, Nick An Introduction to Behavioral Economics: A Guide for Students Palgrave Macmillan; First Edition edition (December, 2007)
Zak, Paul J.  (Editor), Jensen, Michael C.  (Foreword) Moral Markets : the Critical Role of Values in the Economy Princeton University Press, 2008
 Public Policy
 (The books below focus more on how behavioral factors affect macroeconomics and public policy.)  
Akerlof, George A. and Shiller, Robert J. Animal Spirits: How Human Psychology Drives The Economy, and Why it Matters for Global Capitalism Princeton University Press, 2009
Akerlof, George A. and Kranton, Rachel E. Identity Economics: How Our Identities Shape Our Work, Wages, and Well-Being Princeton University Press, 2010
Thaler, Richard H. and Sunstein, Cass R. Nudge: Improving Decisions about Health, Wealth, and Happiness Yale University Press, 2008

These books focus on randomness and probability from a behavioral orientation.

Mlodinow, Leonard The Drunkard's Walk: How Randomness Rules Our Lives Vintage Books, 2008
Taleb, Nassim Nicholas Fooled By Randomness: The Hidden Role of Chance in Life and in the Markets Random House, Inc., 2004
Taleb, Nassim Nicholas The Black Swan: The Impact of the Highly Improbable Random House, 2007

Psychology  (These books have more of a psychology perspective. )  
Baron, Jonathan Thinking and Deciding Cambridge University Press, 2007
Binmore, Ken Rational Decisions Princeton University Press, 2009
Cialdini, Robert B. Influence: The Psychology of Persuasion William Morrow & Co., 1993
Elster, Jon Explaining Social Behavior: More Nuts and Bolts for the Social Sciences Cambridge University Press, 2007
Gilovich,Thomas; Griffin, Dale; Kahneman, Daniel (editors) Heuristics and Biases: The Psychology of Intuitive Judgement Cambridge University Press, 2002
Janis, Irving L. Groupthink: Psychological Studies of Policy Decisions and Fiascoes Wadsworth, 1972
Johnson-Laird, Philip N. How We Reason Oxford University Press, 2006
Lichtenstein, Sarah and Slovic, Paul  (editors) The Construction of Preference Cambridge University Press, 2006
Mann, Leon and Janis, Irving L.
Decision Making: A Psychological Analysis of Conflict, Choice, and Commitment The Free Press (Macmillan Publishing Co., Inc.), 1977
Mlodinow, Leonard Subliminal: How Your Unconscious Mind Rules Your Behavior Pantheon Books, 2012
Schwartz, Barry The Paradox of Choice: Why More Is Less HarperCollins, 2004
Wilson, Timothy D. Strangers to Ourselves: Discovering the Adaptive Unconscious Harvard University Press, 2002
Elster, Jon Ulysses Unbound: Studies in Rationality, Precommitment, and Constraints Cambridge University Press, 2000

 History  (The books below offer more of a historic perspective.)  
Chancellor, Edward Devil Take the Hindmost: A History of Financial Speculation Penguin Group, 1999
Cole, Benjamin Mark The Pied Pipers of Wall Street: How Analysts Sell You Down the River Bloomberg Press, 2001
Friedman, Daniel Morals and Markets: an Evolutionary Account of the Modern World Palgrave Macmillan, 2008
Galbraith, John Kenneth A Short History of Financial Euphoria Penguin Group, 1990
Kindleberger, Charles P. and Aliber, Robert  (authors); (Foreward by Solow, Robert) Manias, Panics, and Crashes John Wiley & Sons, Inc., 2005

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